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ADE Class Descriptions
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Join us as we host a variety of TeleClasses, Webinars and TeleWorkshops for the design entrepreneur, design aficionado or novice decorator. Want to learn more about how these long-distance learning tools work? Come find out more about our long-distance learning series. New - Live workshops too.
See our calendar for a complete list of dates.
Please note all registration and payment requirements on the Registration page. Thank you.
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Live Staging Workshop Series @ Interim Furnishings and Cort Furniture
Introduction to Staging
Join us as you learn all about what staging is and what it isn’t. Whether you are a homeowner who is considering putting your home on the market, a real estate agent who wants to learn more about how staging can help you boost sales or a person who is considering a career in home staging, this workshop is for you. You will learn…
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What you need to know in order to prepare your home for sale
What you need to know in order to prepare your home for sale •How to work with a qualified home stager and real estate agent
How to work with a qualified home stager and real estate agent•What are the key areas to stage
What are the key areas to stage•Tips on furniture arrangement and color.
Tips on furniture arrangement and color.Staging is more that cleaning, de-cluttering and de-personalizing a space!
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Vacant Home Staging
Take your staging business to the next level and learn how to stage vacant homes. Take the guesswork out of all the details of staging vacant properties, including what to stage, how to stage, and how to charge. In this workshop you will learn…
•The different types of vacant home staging
The different types of vacant home staging•Where to start (and when to end) staging vacant properties
Where to start (and when to end) staging vacant properties•The what, when and where of furniture and accessory rentals and inventory
The what, when and where of furniture and accessory rentals and inventory •How to estimate a job and prepare a proposal
How to estimate a job and prepare a proposal•The essential business forms every stager should have
The essential business forms every stager should have________________________________________________________________________________________________
Decorate Stage-Style
You know there’s a lot involved in preparing a house for sale – much more than the basics of cleaning, un-cluttering, and depersonalizing. And when it comes to making the house attractive to buyers, you know you have to ‘decorate’ it. But the way you do that for a house on the market is very different from a house your clients are living in. Exactly HOW do you decorate a home for sale?
This hands-on class teaches you just that! Part classroom, part science lab… you’ll learn how specific decorating techniques can be used to stage effectively. We’ll explore architecture, color and room by room decorating tricks that work time and time again. You’ll even learn about when ‘enough is enough’ and the appropriate method of staging for each price point. You’ll learn how to stage with style right down to the smallest detail – it’s all here!
In addition to inspiring pictures and lecture, you’ll see for yourself the different types of furnishings and placement techniques used in home staging as you tour the Interim Furnishings warehouse. You’ll even create your own room settings and vignettes during the hands-on portion of the class!
This class is the perfect companion to Starting Your Staging Business.
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Virtual Staging Workshop Series
Introduction to Staging
Join us as you learn all about what staging is and what it isn’t. Whether you are a homeowner who is considering putting your home on the market, a real estate agent who wants to learn more about how staging can help you boost sales or a person who is considering a career in home staging, this workshop is for you. You will learn…
•What you need to know in order to prepare your home for sale
What you need to know in order to prepare your home for sale •How to work with a qualified home stager and real estate agent
How to work with a qualified home stager and real estate agent•What are the key areas to stage
What are the key areas to stage•Tips on furniture arrangement and color.
Tips on furniture arrangement and color.Staging is more that cleaning, de-cluttering and de-personalizing a space!
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Starting Your Staging Business
This class will teach you all you need to know in order to start your very own staging business. During this 2-day tele-workshop (a combination of conference call and PowerPoint presentation), you will learn just what it takes to get a staging business up and running. It can be a daunting task to start a business from scratch, so what do you really need to do?
- Get legal – structure, registration, licensing and insurance questions answered.
- What exactly is home staging? You’ll learn the basics including the usual de-cluttering, cleaning and de- personalizing.
- Staging room by room – our recipe for success.
- When and what to stage – price points and other considerations.
- Staging services – how to decide what’s right for you.
- Check lists and forms – tools to help you stay organized.
- Getting paid for what you do.
And more!
Combine this class with Marketing Your Staging Business and Decorate Stage-Style for beginners. Ask us what class is best for you if you already have a staging business.
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Marketing Your Staging Business
We may done everything right in setting up our business. We may understand and use the appropriate forms and offer the right services at the right price. But without customers, we won’t have a business!
During this 2-day tele-workshop, you will learn everything you need to know to successfully market your business to the right people – those who need and want your services including...
- Just who your customer is and how to get their attention.
- The importance of effective communication, from beginning to end of the marketing process.
- Tools, tools, and more tools – all designed to not only get your foot in the door, but to bring home the bacon.
- How to put it all together into a workable plan – and how to ensure that plan continues to work for you!
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Decorate Stage-Style
You receive the same information that we provide in our "Live" Decorate Stage-Style class, only from the comfort of your own home. We understand you may not be in the immediate area, or attending a "live" workshop may not fit in with your schedule.
You know about "cleaning, de-cluttering and de-personalizing", but do you know how to put together a room using tried and true decorating techniques? It's important that you understand just what makes a room work and how to use placement and design ideas to create an inviting space.
You will learn about...
- Decorating Stage-Style Basics
- Design Principles
- Furniture Arrangement
- Windows & Walls
- Lighting
- Artwork
- Accessories
- Color & Pattern
- Staging Room by Room
- Problem Solving
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Vacant Home Staging
Take your staging business to the next level and learn how to stage vacant homes. Take the guesswork out of all the details of staging vacant properties, including what to stage, how to stage, and how to charge. In this workshop you will learn…
•The different types of vacant home staging
The different types of vacant home staging•Where to start (and when to end) staging vacant properties
Where to start (and when to end) staging vacant properties•The what, when and where of furniture and accessory rentals and inventory
The what, when and where of furniture and accessory rentals and inventory •How to estimate a job and prepare a proposal
How to estimate a job and prepare a proposal•The essential business forms every stager should have
The essential business forms every stager should have______________________________________________________
Other Virtual Workshops
How to Grow a Sound Foundation for Your Business (Series)
with Deborah Flate
These five workshops have been designed specifically for the design professional. Each workshop contains valuable information and is devised to work with each companion workshop, thus giving the designer a complete package with proven techniques on building a sound foundation for their businesses that will survive in ANY economy. (May be taken individually or as a group. See registration for more details.)
Bonus: Register for the series and receive...
- How to use SEO (keywords)effectively and other tips for more getting more business by Lynn Lee, SEO expert ($57.00 value). 1-hour recording.
- (How designers can effectively network by Tim Butt, interior designer/owner of Black Bamboo Design Studio ($27.00 value). 1-hour recording.
- A ½ hour ONE on ONE personalized, laser coaching with Deborah! ($125.00 value)
Target Market:
- Why finding the right target market is the fastest way to grow your business
- Become a valuable asset to your potential clients
- Identify and reach clients who are HIRING designers
- Becoming the “go to” expert in your field
Branding:
- Learn techniques that major companies like Starbucks, Pepsi and others do
- Branding is more than your collateral
- Creating the experience for your clients to secure loyalty
Networking - On and Offline:
- Leverage on and offline networking opportunities to get in front of your “circle of influencers”
- Strategies to become memorable
- Specific steps to make networking effective and efficient
- What Social Networking will work best for you?
Sales and Presentation Techniques:
- How to find your sales personality and passion
- How to build credibility
- Presentation techniques: What makes a good vs. great presenter
- How to create an effective follow up plan
Social Media:
- What is Social Media and why is it so important for business
- Clarifying your Social Media plan
- Strategies to use for the best results
- How to build a powerful profile (the foundation of Social Media)
- How to use: Facebook, Blogger, Linkedin
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Guest Teachers
Deborah Flate - Dialogue Consulting
Deborah Flate founded Dialogue Consulting in 2001 with the idea of taking her 25+ years of successful experience in sales, marketing, management and sales training with prominent companies such as Donghia and Jack Lenor Larsen and applying that to companies in the interior design sector. She uses her knowledge to help businesses achieve their ultimate growth and goals. Some of her clients include Brentano Fabrics, Rodolph Textiles, Maxine Snider, Suzanne Lovell and Keleen Leathers.
Dialogue Consulting is multidisciplinary consulting company that is driven by results, and uses all her extensive experience to lay out well thought out plans for their clients. She is committed to working in PARTNERSHIP with every, single client for their ultimate success.
For more information on Deborah, please visit her website www.dialogue-consulting.com.
Kim Merritt - Beautiful Living, LLC
Accessorizing with Style - Accessorizing you home can seem like a daunting task. Kim teaches you how to break it all down by applying design principles and techniques that take the guesswork out of accessorizing with style. Her presentation is filled with color photo examples and tried and true tricks that will appeal to the most finicky do-it-yourselfer. In this information-packed hour, these are just some of the things you'll learn…
- How to apply room design principles when accessorizing
- Create beautiful bookcases and vignettes
- To layer objects successfully
- How to select the right size piece of art
Jennifer Hofmann - Inspired Home Office
Office Organizing for Creative Spirits - If you're one of those people who have to see it to remember it, "it" probably ends up all over the place to the point that you feel overwhelmed. Instead of feeling on top of things in your workspace, you never get to do the stuff you really want because you're always playing catch-up. It's no surprise that it's hard to grow a business in this kind of environment.
In Office Organizing for Creative Spirits, Jennifer Hofmann explores where your clutter comes from without guilt or blame so that you can transform your space. The good news? You already have the skills to get there. In this presentation, you'll learn 3 ways to make lasting change so your business can grow while you keep your sanity, including...
- Understanding the true nature of clutter and why it keeps coming back
- the 3 unique techniques that help organizing efforts stick
- how to find the motivation to "keep at it" - even when you've run out of steam before.
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Teach a Class!
If you're interested in teaching a class of your own, drop us a line - info@associationofdesigneducation.com
We'll contact you soon!
